Financial planning for women and families who want clarity, confidence and security.

Client-oriented

About us

At Glade Financial, we provide personalised financial planning designed around you – your goals, your family, your business and your future.

We help you build, protect and structure your wealth intelligently, so you can move forward with clarity and confidence.

Financial planning is technical – but the reasons behind it are always personal.

Based in South-East London, we work with clients across London and the South East of England.

A Passion For Financial Stability

Our mission

To make money make sense.

We exist to help you feel confident about your financial decisions, not overwhelmed by them.

Through education, clear communication and structured advice, we help you see exactly where you are now and where you can go next.

 

communication is key

About Gosia

Hi, I’m Gosia, the founder of Glade Financial.

I’m an Independent Financial Adviser and Mortgage Adviser, and I personally oversee every case to ensure the highest level of care, clarity and quality.

Before becoming an adviser, I built a successful career in marketing within the financial services industry. But over time, I realised something important: traditional financial advertising often sells products; it doesn’t help people truly understand their money.

I found myself constantly supporting friends and colleagues with questions about pensions, property, mortgages and long-term planning. One conversation changed everything. Someone suggested I should do this professionally. They were right. I retrained, qualified and built Glade Financial with one mission: to make money make sense.

Today, I specialise in helping women, families and business owners create intelligent, tax-efficient financial plans that support both their present lifestyle and future ambitions.

My expertise spans investment planning, retirement strategy, protection, estate planning and tax-efficient structuring. I take a holistic approach, looking at the full picture of your life, not just individual products.

Female Financial Adviser

A Personal Commitment

I am also a Trustee of Phoenix Autism Trust and a proud mum to an autistic child.

This personal experience has profoundly shaped the way I work. I understand first-hand the importance of long-term security, careful planning and protecting vulnerable family members. It has deepened my commitment to estate planning, trusts and structured financial strategies that provide clarity and certainty, especially for families who need it most.

Financial planning isn’t just about numbers. It’s about peace of mind.

I believe financial advice should be clear, collaborative and empowering. I work in partnership with my clients, explaining the “why” behind every recommendation and helping you build confidence in your decisions. I want to help you change your financial trajectory, secure your future, and maintain the lifestyle you’ve worked hard to build.

Serving local people personally across Eltham, Greenwich, Blackheath, Lewisham, Woolwich, Sidcup, Bromley, Bexley, Central London and South East London and nationally through video conferencing.

“The secret of getting ahead is getting started. The secret to getting started is breaking your complex overwhelming tasks into small manageable tasks and then starting on the first one.”

Mark Twain

Independent Advice, Whole-Market Access

What We Help With

 

As Independent Financial Advisers, we are not tied to any one provider.
This means our recommendations are based on suitability, not restrictions.

Investments

Structured, tax-efficient investment planning aligned with your goals and risk profile.

Mortgages

From first-time buyers to experienced property investors, we make the process strategic, not stressful.

Pensions

Retirement planning that gives you options, flexibility and clarity.

Protection

Insurance and protection strategies that safeguard your family, income and long-term plans.
Gosia Dawson

I help women, families and business owners make confident financial decisions.

Clarity. Confidence. Direction.

Our Approach

Our advice is built on three core principles – professionalism, integrated thinking and empowerment.
Every recommendation is designed to work together as part of a clear, structured financial plan.

Money, made clear.

01

Professional

You receive advice from an authorised Independent Financial Adviser with access to the whole of the market. Every recommendation is built around what is right for you.

02

Integrated

We deliver comprehensive financial planning covering investments, pensions & retirement strategy, mortgages, protection & insurance, estate planning & legacy structuring. Everything works together, not in isolation.

03

Empowering

We don’t just advise – we explain.
Our goal is for you to feel financially confident, capable and in control.

Protection is not an afterthought. It is a foundation.

1. Discovery

We start by getting to know you properly — your ambitions, concerns, family circumstances and long-term vision.

2. Understanding

We assess your full financial picture, including risk tolerance, tax position, estate considerations and future plans. Clarity comes before strategy.

3. Strategy

We build a clear, structured financial plan aligned to your goals — whether that’s retiring early, building investments, protecting vulnerable family members, or creating long-term financial independence. And we guide you through every step.

A Clear Path Forward

How we work​

Financial planning should feel structured, calm and transparent, not confusing or transactional.

Our process is designed to give you clarity first, then strategy, then confidence. Every step is intentional.

Behind every financial plan is a life being lived

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